The highest-value cases in chiropractic are in your market right now. Patients scheduled for surgery. Patients with failed procedures. Patients who have been told nothing can be done. The practices getting those cases made one decision — they became disc specialists.
Dr. Kaplan or Dr. Bard will personally review your program and be in touch directly.
Complimentary · No obligation · No sales pressure
Built & trained by Dr. Kaplan & Dr. Bard across 46 states
As clinicians, trainers, and practice builders
For properly structured decompression programs
Dr. Bard's verified production — four consecutive years
Back pain is the leading cause of disability worldwide. But most chiropractors are competing for the same general patient while the highest-value cases in their market go to surgeons, pain clinics, or nowhere at all.
Up to 40% of lumbar back surgeries result in persistent pain post-surgery — and the success rate of repeat surgeries drops dramatically with each procedure. These patients are actively searching for alternatives.
Inoue et al., Journal of Pain Research; StatPearls/NCBI
Patients with MRI findings, disc herniations, stenosis, and scheduled surgeries are actively searching for non-surgical alternatives. The practices capturing them are positioned as the disc specialist — not the general chiropractor.
Ferreira et al., Lancet Rheumatol 2023; GBD Study 2021
Properly structured decompression programs generate $5,000+ per case versus $600–900 in general chiropractic. One case per month is $60,000 in additional annual revenue. Add neuropathy and the number multiplies.
DISC Centers of America clinical network data, 250+ clinics
Non-surgical spinal decompression has been validated in randomized controlled trials, peer-reviewed journals, and thousands of clinical cases. The evidence is real and documentable.
A prospective randomized controlled trial at Seoul National University Bundang Hospital found NSDT produced statistically significant reductions in pain intensity and measurable reduction in herniated disc volume on MRI vs. a pseudodecompression control group. (n=60 patients)
A case series in the Journal of Contemporary Chiropractic found non-surgical decompression using the DRX9000 demonstrated good to excellent clinical outcomes for lumbar disc lesions, with pre/post MRI confirming measurable improvements in spinal canal dimensions and disc height.
A single-blinded RCT found NSDT combined with conventional physical therapy produced significantly greater improvements in pain, lumbar range of motion, muscle endurance, and functional disability compared to physical therapy alone in lumbar radiculopathy patients.
A retrospective chart review in Military Medicine covering March 2023 to July 2024 examined NSSD as a therapeutic modality for low back pain across multiple clinic types, reporting consistent pain improvements across provider types and settings.
A 2022 study in Spine found that initial choice of conservative spinal care reduces escalation to surgical intervention among Medicare beneficiaries with chronic low back pain — reinforcing decompression care as a viable first-line alternative to surgery.
The Global Burden of Disease Study 2021 identified low back pain as the leading contributor to years lived with disability globally — affecting 619 million people in 2020, projected to 843 million by 2050. The scale of this market is a generational opportunity for disc specialists.
Every chiropractor wants the high-value cases. The ones getting them consistently made one decision — they stopped marketing as a generalist and became the recognized disc specialist in their market. That shift changes who refers to you, who finds you, and what they pay.
A properly structured decompression practice does not just treat different patients — it operates differently. Higher case values, more consistent referrals, and a revenue model that does not depend on volume.
The average decompression case in a well-run disc specialty practice generates $5,000 or more — structured as a cash program. One case per month is $60,000 in additional annual revenue. Add neuropathy and laser, and the math changes the practice entirely.
Disc specialists attract referrals from orthopedic surgeons and neurologists — the pre-surgical patients with second thoughts, and the post-surgical patients still in pain. Cases most chiropractors never see because they were never positioned to receive them.
The training installs clinical decision frameworks, patient communication scripts, consult and report-of-findings structure, and the operational workflow that turns decompression into a repeatable, staff-executable service. The entire infrastructure, not just the clinical knowledge.
The National Spinal Decompression Certification — created by Dr. Kaplan and Dr. Bard — establishes clinical credibility with patients and referring physicians. Certification covers case selection, documentation, patient communication, and specialist positioning in your market.
Joining DISC Centers of America means access to protocols refined across 250+ clinics in 46 states. What works — and what does not — is already known. You are implementing a model that has been proven at scale, not building one from scratch.
Non-surgical spinal decompression is supported by published randomized controlled trials and peer-reviewed clinical outcomes research. The clinical credibility is real and documentable — and the training teaches you how to communicate it to patients and referral sources effectively.
The difference between this training and every other seminar is who is teaching it. Dr. Kaplan and Dr. Bard did not study how to build decompression practices — they built them.
Dr. Kaplan has spent over four decades building and scaling chiropractic specialty practices. As co-creator of the National Spinal Decompression Certification and founder of DISC Centers of America, he has trained more disc specialist chiropractors than anyone in the profession. His systems currently operate in 250+ clinics across 46 states.
Dr. Bard averaged 20 new patients per day for four consecutive years — a number most chiropractors consider impossible. His practice systems, built around disc specialization and decompression, are the operational backbone of the DISC Centers of America network and the foundation of what is taught at The Chiro Event.
Last year was my best year in 30 years of practice and The Chiro Event made a tremendous impact. Best decision ever.
Dr. Kaplan and Dr. Bard will personally review your decompression program — or help you build one from scratch. No cost, no obligation.
Dr. Kaplan or Dr. Bard will be in touch personally.
Complimentary · No obligation · No sales pressure